APTRA’s Responsible Retail Training Programme is now available to members in Chinese Mandarin. The programme, which has been adopted by all major wines & spirits brands and retailers, is a vital service to the industry to ensure all retail staff are aware of the industry’s self regulatory code of conduct and the principles of responsible retailing.
The programme, which is soon to be adopted by the Duty Free World Council so retailers the world over can allow their staff to take the training, is also being made available in responsive design. This means that staff will be able to access all current and future language versions of the training programme via their smartphone. The responsive design development comes following requests from retailers given that many staff do not have access to computers. Given that most have internet enabled mobile phones, they will be able to take the training course more easily.