Following the call to members for support of the Association’s various advocacy missions, a number of member companies have volunteered to increase their annual contribution via their membership fee. APTRA is investing further into various initiatives to strengthen the industry’s position on advocacy.
In addition to the day-to-day advocacy work, addressing current challenges the industry is facing, the strategy involves a rapprochement with airport authorities around the region through a series of APTRA and industry events. This includes the investment in advocacy support agency Hume Brophy as announced in the press earlier this month. Investment will also be made in the economic impact report which will be produced in collaboration with the Duty Free World Council. The Association is also working on achieving a more holistic adoption of the Responsible Retail Training Programme both through retailers and alcohol brands.
Companies interested in supporting APTRA’s advocacy work are invited to contact APTRA Executive Officer Michael Barrett : [email protected] / +855 89 772 600.